The correct answer is 3 because the terms in Column A are associated with the thinkers listed in Column B as follows:
A. Culture Industry – II. Adorno and Horkheimer
The term "Culture Industry" was coined by Theodor Adorno and Max Horkheimer in their essay "The Culture Industry: Enlightenment as Mass Deception" (1944). It critiques how mass-produced culture serves to manipulate society and maintain social control.
B. Anxiety of Influence – IV. Harold Bloom
Harold Bloom developed the concept of the "Anxiety of Influence" in his 1973 book. He argued that poets struggle to create original work while feeling the burden of influence from their predecessors.
C. Cultural Materialism – I. Raymond Williams
Raymond Williams, a Marxist cultural critic, coined the term "Cultural Materialism." This approach examines culture through the lens of historical materialism, focusing on how culture is both shaped by and shapes economic and social conditions.
D. Dialogism – III. Mikhail Bakhtin
Mikhail Bakhtin introduced the idea of "Dialogism," which suggests that meaning in language and literature emerges from dialogue between different voices, perspectives, or ideologies rather than being fixed or singular.
Year-wise PYQs
